ARETTI ARENA COLLECTION / 2020 / FW 20-21 / online
ARETTI ARENA’s video was set in the world of video games, creating a virtual environment where characters with special powers battle each other, mirroring our current world and social systems. We live in a time where we are forced to choose sides: good or bad, friend or foe. A battle between opposing forces—a never-ending war without winners.
The presentation attracted significant attention, as this fusion of an online fashion show with a video game format is truly pioneering.